Our Story

At Kidchu, we pride ourselves of being one of the world’s most comprehensive baby brands specialised in toddler and kid products. Our customer-centred philosophy has always been our primary focus and goal. Here at Kidchu, we believe in developing thoughtful, practical, and quality products for our customers without sacrificing the fashion aspect.

Kidchu is built on three core principles:

  1. Excellent quality
  2. Unique designs
  3. Exceptional customer service

Your opinion at Kidchu will always matter, and we will constantly be willing to listening to your suggestions, trying our best to accommodate your requests and needs bettering ourselves and our products. We do believe that serving our customers upholds responsibility, so our promise to you is always to be transparent, honest and receptive.

Join thousands of new parents as they shop for their favourite essentials and gifts for their babies and toddlers at Kidchu.

From the stage of pregnancy to taking care of their newborns, we want to be there every step of the way.

Since taking off, we've served over 5,000+ satisfied parents.

Inspired by the troubles we had to go through as new parents, we wanted to be the ones to help others out through this tremendous experience. That is how Kidchu came into existence, a store dedicated to all the mothers out there who would like some help during their pregnancy and taking care of their newborn baby.

We also believe that every child deserves a chance in life and should never let their hopes and dreams get crushed by their social economic status.

Over 1 billion children worldwide are living in poverty, resulting in many poor young souls raised without proper education and families. Children who grow up under such conditions are unable to enjoy their rights and reach their full potential as human beings.

They are also exposed to many factors that may hinder brain and emotional development. These risks include environmental toxins, inadequate nutrition, abuse, and violence.

Here at Kidchu, we realize the severity of the issue and wish to be a part of the solution. That is why at the end of every month, a tenth of all PROCEEDS will be donated to a REGISTERED AUSTRALIAN CHILDREN’S CHARITY that lines up with our beliefs and values. You can help us become a part of this solution and achieve our vision.

Help us change the world one smile at a time!

We’re glad you’ve found your way to our online baby store and hope you’ll be back often spreading the word to all your friends!

Shop with us today and experience the Kidchu difference.


We want you to be 100% satisfied with the products you buy from us. If for ANY reason you are not satisfied with your purchase, we offer an iron-clad money-back guarantee.

Our customer service team it's working very hard to offer the best ticket and email support. Please contact us at support@kidchu.com or through our chatbox if you need assistance.

Buying online can be a daunting task, so we want you to realize that there are absolutely ZERO risks in buying something and trying it out. If you don’t like it, we’ll make it right… It’s our promise!